All of the Following Are Reasons Direct-Mail and Catalog Retailing

question 298

Multiple Choice

All of the following are reasons direct-mail and catalog retailing are attractive except which?

• A)They can create customer value by providing a fast and convenient means of making a purchase.
• B)They can serve as an element of a multichannel strategy designed to encourage consumers to visit a website,a social media page,or even a store.
• C)Their paper costs and postal rates have declined,making them less expensive to send.
• D)They can eliminate the cost of a store and clerks.
• E)They can improve marketing efficiency through segmentation and targeting.

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Definitions:

Depression

A common mental health disorder characterized by persistent sadness, loss of interest in activities, and a variety of emotional and physical problems.

Pathological Process

The sequence of events in the development and progression of a disease or abnormal condition.

Mood Elevating

Refers to interventions or substances that can improve a person's emotional state or mood.

Psychodynamic Therapy

A form of depth psychology, the primary focus of which is to reveal the unconscious content of a client's psyche in an effort to alleviate psychic tension.