Which of the Following Statements About Advertising Is Most Accurate

question 40

Multiple Choice

Which of the following statements about advertising is most accurate?

• A)Advertisers have limited control as to when and how often their advertisements will be placed.
• B)A key advantage of advertising is its ability to use customized interactions.
• C)Advertisers have very limited control over what they can say due to FCC regulations.
• D)Advertising is the least costly form of promotion because ads go through significant pretesting.
• E)Through advertising,a company can control what it says and,to some extent,to whom the message is sent.

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Definitions:

Following Series

A sequence of numbers or terms that follow a specific pattern or rule.

Purchase

The act of buying goods or services; acquiring ownership in exchange for money or trade.

Items

Individual pieces or units in a collection or list.

Items

Objects, articles, or goods that are considered or listed typically in an inventory, agenda, or collection.