Companies Such as Hewlett-Packard and Frito-Lay Routinely Monitor Blogs to Gain

question 142

Multiple Choice

Companies such as Hewlett-Packard and Frito-Lay routinely monitor blogs to gain insight into

• A)popular trends among members of the over-65 market.
• B)technological advancements that can be used to promote their brands.
• C)new slang terms to create more effective advertisement copy.
• D)recruiting prospective employees.
• E)customer complaints and suggestions.

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Definitions:

Cyclic Pathway

A biochemical pathway in which the starting compound is regenerated, allowing the cycle to repeat.

Photosystem I

A complex of proteins and pigments in chloroplasts that facilitates the light-driven production of NADPH in photosynthesis.

Electron Transport System

A sequence of biochemical reactions within cells that transfers electrons, producing energy.

Photosystem II

A complex of proteins and pigments in chloroplasts that participates in the light reactions of photosynthesis by capturing light energy and initiating the process of water splitting and oxygen production.