When Jason Called the Toll-Free Number to Order Two Children's

question 216

Multiple Choice

When Jason called the toll-free number to order two children's books from the Chinaberry catalog,the firm was using

• A)social networking.
• B)interactive marketing.
• C)multichannel selling.
• D)inbound telemarketing.
• E)outbound telemarketing.

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Definitions:

Zero Tolerance

A strict enforcement policy where predetermined actions are met with specific and non-negotiable penalties.

Social Control

Refers to the ways in which a social system attempts to regulate people’s thoughts, feelings, appearance, and behavior.

Michel Foucault

A French philosopher and social theorist known for his influence on critical theory and studies of power, knowledge, and discourse.

Sexual Assault

An act in which a person intentionally sexually touches another person without that person's consent, or coerces or physically forces a person to engage in a sexual act against their will.