When You Buy an E-Book at Amazon

question 236

Multiple Choice

When you buy an e-book at Amazon.com, it uses ________ to recommend an e-book by a similar author within the same genre.

• A) choiceboards
• B) connectivity
• C) collaborative filtering
• D) adaptive selling
• E) personalization

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Definitions:

Tones of Voice

Variations in pitch, volume, speed, and intonation of speech that can affect the meaning or emotional undertone of what is being said.

Natural Mimicry

The adaptation where an organism evolves to resemble another object or organism in its natural environment for survival.

Facial Feedback

The hypothesis that facial movement and expressions can influence emotional experience.

Behavior Feedback

The information received about the effectiveness or appropriateness of one's actions, which can influence future behaviors.