To Gauge Website Stickiness, Companies Use the Following Formula

question 193

Multiple Choice

To gauge website stickiness, companies use the following formula:

• A) Average time spent per unique hourly visitor in minutes = (Average visits per unique hourly visitor) × (Average time spent per visit in minutes).
• B) Average time spent per unique daily visitor in minutes = (Average visits per unique daily visitor) × (Average time spent per visit in minutes).
• C) Average time spent per unique weekly visitor in minutes = (Average visits per unique weekly visitor) × (Average time spent per visit in minutes).
• D) Average time spent per unique yearly visitor in minutes = (Average visits per unique yearly visitor) × (Average time spent per visit in minutes).
• E) Average time spent per unique monthly visitor in minutes = (Average visits per unique monthly visitor) × (Average time spent per visit in minutes).

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Definitions:

Observable Behaviours

Actions or reactions of an individual, in response to external or internal stimuli, that are visible and measurable.

Psychological Processes

Internal operations that underpin cognitive functions such as perception, memory, and thinking.

Reflexes

Automatic, involuntary responses to specific stimuli, such as pulling a hand back from a hot surface, which occur without conscious control.

Maze Learning

The process by which an individual learns to navigate through a maze, often used in psychological experiments to study spatial learning and memory.