Which of the Following Tactics Would Yield Higher Customer Satisfaction

question 12

Multiple Choice

Which of the following tactics would yield higher customer satisfaction scores?

• A)utilizing mail surveys instead of personal interviews
• B)stating the question in a negative (dissatisfied) form instead of a positive (satisfied) form
• C)asking general questions prior to specific questions
• D)avoiding data collection until a substantial period of time had elapsed since the purchase.
• E)all of these would generate lower customer satisfaction scores

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Definitions:

Creative Thinking

The ability to think in new and innovative ways to solve problems or generate original ideas.

Theory of Multiple Intelligences

A psychological theory proposed by Howard Gardner, suggesting that humans have various types of intelligences or cognitive abilities, beyond just IQ.

Triarchic Theory

A theory of intelligence proposed by Robert Sternberg, comprising analytical, creative, and practical components.

Generalized Theory

A theory or model that is broad in scope and application, aiming to explain a wide range of phenomena across contexts.