Which of the Following Is True About New Product Development

question 29

Multiple Choice

Which of the following is true about new product development?

• A)It typically involves dramatic innovations that require extensive customer learning.
• B)It requires an understanding of the customer base and involves creativity.
• C)It works only when it involves long-term research and monitoring.
• D)It involves less risk and ensures a high success rate.

Understand the concept and implications of transfer pricing within a company.

Grasp the significance of setting transfer prices and the approaches used.

Understand and identify the differences between investment centers and profit centers.

Calculate investment turnover and understand its implications.

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Definitions:

Intercultural Communication

The process of exchanging meaningful information between individuals or groups from different cultural backgrounds.

Advantage

A condition or circumstance that puts someone or something in a favorable or superior position.

Ethnocentrism

The act of judging another culture solely by the values and standards of one's own culture.

Stereotyping

Assigning a wide range of generalized attributes to an individual on the basis of membership in a particular culture or social group.