A Group of 8 to 10 (Or Even Up to 15)potential

question 63

Multiple Choice

A group of 8 to 10 (or even up to 15) potential users of a product who are gathered around a table to have a discussion about some topic,such as the brand,the product category or advertising,is known as a(n) ________.

• A)focus group
• B)interview group
• C)survey group
• D)population
• E)ethnographic research sample

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Definitions:

Population

The total number of people inhabiting a particular territory or geographic area.

GDP Deflator

An economic metric that converts the money-value measure of GDP to a measure of real GDP by accounting for inflation or deflation.

GDP Deflator

A measure that reflects the prices of all goods and services produced domestically, accounting for inflation within a country's economy.

Base Year

A reference year against which economic growth, price changes, or other data is compared in indexes or other statistical measures.