Maslow's Hierarchy of Needs Can Help to Uncover the Dominant

question 66

True/False

Maslow's hierarchy of needs can help to uncover the dominant motivation of the audience towards a particular product and identify an advertising strategy that speaks to it most effectively.

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Definitions:

Natural Objects

Items found in nature that are not altered, processed, or created by humans.

Human-like

Exhibiting characteristics, qualities, or behaviors that resemble or mimic those of humans, often used to describe robots or animals.

Egocentrism

Describes the inability to differentiate between one's own perspective and someone else's perspective, often observed in early childhood development.

Personal Perspective

An individual's unique way of viewing the world, influenced by experiences, beliefs, and emotions.