If a Specific Television Program Has an Audience of 100 000

question 77

Multiple Choice

If a specific television program has an audience of 100 000 viewers and an advertiser uses two 30-second commercials in each of five consecutive broadcasts,what are the total impacts?

• A)10 000
• B)100 000
• C)200 000
• D)500 000
• E)1 000 000

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Definitions:

Aggregate Output

The total value of goods and services produced in an economy over a specific period of time.

Consumers Benefit

The advantages or utility that consumers receive from purchasing and using goods and services, typically measured in terms of satisfaction or utility gained.

Exchange Rates

The value of one currency expressed in terms of another currency.

Euros

The official currency of 19 out of the 27 European Union countries, which together make up the Eurozone.