MasterCard Use the Line,'There Are Some Things Money Can't Buy

question 17

Essay

MasterCard use the line,'There are some things money can't buy.For everything else,there's MasterCard',and for almost 10 years,McDonald's has used the line,'I'm lovin' it'.What are these words known as?

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Definitions:

Demographic Factors

Characteristics of a population used in market research to segment consumers, such as age, gender, income, education, and marital status.

Millennials

A demographic cohort following Generation X and preceding Generation Z, typically born between the early 1980s and mid-1990s to early 2000s, known for their familiarity with communications, media, and digital technologies.

Global Marketing

A marketing strategy that consciously addresses customers, markets, and competition throughout the world.

Zone

A specific area or segment within a larger space, designated for a particular purpose or activity.