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What Is the Term for the Process of Continually Collecting

question 110

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What is the term for the process of continually collecting a broad range of information about the marketing environment from a variety of sources?


Definitions:

Interpersonal Problem Areas

Conditions or situations in relationships between individuals that can lead to conflict or distress.

Depression

A mood disorder that causes a persistent feeling of sadness and loss of interest, affecting how you feel, think, and handle daily activities.

Psychodynamic Approach

A psychological perspective that emphasizes the systematic study of the psychological forces that underlie human behavior, feelings, and emotions and how they might relate to early experience.

Cognitive-Behavioral Approach

A psychological approach that addresses dysfunctional emotions, behaviors, and cognitions through a goal-oriented, systematic process.

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