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Figure 22.1Using Figure 22.1, match the following:
-The archway in the back of the throat is called the .
Franchise Cost
Initial and ongoing fees paid by a franchisee to a franchisor for the rights to use the franchisor's brand and operating system.
Capitalized
The process of recording an expenditure as an asset, rather than an expense, thereby spreading the cost over its useful life.
Franchisor
A business entity that grants the right to use its trademark, name, and business model to other businesses (franchisees).
Annual Fee
A recurring charge paid yearly for the access to a product or service.
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