The Use of Psychographics to Focus on Differences in Consumers

question 9

Multiple Choice

The use of psychographics to focus on differences in consumers' activities,interests,and opinions usually results in            segmentation.

• A) new -user-focused  
• B) bias 
• C) time 
• D) lifestyle

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Definitions:

End-Of-Life Measures

Procedures, treatments, or actions taken to provide comfort, manage pain, and address the needs of individuals nearing the end of their lives.

Companionship

The feeling or state of having a friend or partner to share one's activities, life, or experiences with.

Widows

Women who have lost their spouses through death and have not remarried.

Widowers

Males who are widowed and have not entered into another marriage.