The Whole Purpose of Good Body Copy Is To

question 39

Multiple Choice

The whole purpose of good body copy is to: 

• A) be funny. 
• B) pull together the headline, subhead, and visuals. 
• C) give all the possible reasons to buy the brand. 
• D) tell a more complete story of the brand.

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Definitions:

UCC

A complete codification of laws, the Uniform Commercial Code oversees every commercial activity in the United States.

UCC

Refers to the Uniform Commercial Code, a complete collection of regulations that oversee every commercial transaction in the United States.

Manufacturer

An entity or individual that makes goods through a process involving raw materials, machinery, and labor.

Shipment

The process of transporting goods from one location to another.