The Future of Advertising Relates with an Issue Of

question 60

Multiple Choice

The future of advertising relates with an issue of: 

• A) lack of audience selectivity.  
• B) cutting the cord, or using entertainment-streaming sites to substitute for cable TV. 
• C) cost-per-contact. 
• D) minimal creative opportunities.

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Definitions:

Internal Fit

The alignment between an organization’s strategies, practices, and the characteristics of its internal environment.

Human Capital Perspective

Viewing employees as valuable assets whose investments in skills and abilities contribute to organizational success.

Organization's Strategy

The comprehensive plan formulated by an organization to achieve its long-term goals and objectives.

Employees' Capabilities

The skills, expertise, and competencies that employees possess, which contribute to an organization's success.