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Marketers Must Select Only One Sales Promotion Technique Aimed at Consumers,such

question 35

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Marketers must select only one sales promotion technique aimed at consumers,such as coupons,price-off deals,premiums,contests and sweepstakes,samples and trial offers,phone and gift cards,rebates,and frequency programs.


Definitions:

Supply Curve

A graphical representation of the relationship between the price of a good or service and the quantity of that good or service that a supplier is willing to offer for sale at each price level.

Resource Costs

The monetary valuation of the resources consumed or used in the production of goods and services, including raw materials, labor, and overhead.

Market Price

The present cost for purchasing or selling a product or service in a market.

Technology

The application of scientific knowledge and techniques for practical purposes, especially in industry and in our daily lives, leading to inventions, improvements, and advancements in various fields.

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