RFM Analysis Ranks Customers by Considering the Recency,frequency,and ________ of Their

question 17

Multiple Choice

RFM analysis ranks customers by considering the recency,frequency,and ________ of their orders.

• A)dollar amount
• B)character
• C)capacity
• D)timeliness

---

Definitions:

PCAOB

The Public Company Accounting Oversight Board, a nonprofit corporation established by Congress to oversee the audits of public companies to protect investors.

Extraordinary Cooperation

A situation where an individual or organization goes above and beyond the standard expectations to work with others towards a common goal or in assisting in legal matters.

Investigation

A systematic examination or inquiry into something, often conducted to uncover facts or information about a particular incident, allegation, or phenomenon.

Negligent Preparation

Refers to the lack of reasonable care in the preparation of documentation or products, potentially leading to harm or loss.