Examlex
A competitive strategy should give potential customers a good reason to purchase from the SBU instead of its competitors.
Reality
The state of things as they actually exist, as opposed to an idealistic or notional idea of them.
Secondary Socialization
The process of learning the appropriate behaviors, values, and norms of a smaller section within the larger society, typically outside the family, such as schools and workplaces.
Resocialization
Occurs when powerful socializing agents deliberately cause rapid change in a person’s values, roles, and self-conception, sometimes against a person’s will.
Ancillary Socialization
The supplementary process through which individuals acquire social skills and norms outside of primary familial or educational contexts.
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