_____ Is a Positive or Negative Feeling About an Object

question 58

Multiple Choice

_____ is a positive or negative feeling about an object (say,a brand) that predisposes a person to behave in a particular way toward that object.

• A)Emotion
• B)Value
• C)Attitude
• D)Perception

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Definitions:

Serving

Serving refers to the act of presenting food or drinks to someone, typically in a restaurant or hospitality context.

Total Utility

The overall satisfaction or pleasure a consumer receives from consuming a particular quantity of goods and services.

Slice of Pie

Often used metaphorically to represent a portion or share of something, such as profit or resources.

Marginal Utility

The additional satisfaction or utility received by a consumer from consuming one more unit of a good or service.