Which of the Following Statements Is True of the Strategic

question 4

Multiple Choice

Which of the following statements is true of the strategic importance of product life cycle?

• A)The need for substantial investments reduces as a product moves into the growth stage.
• B)The most important strategic objective of the growth stage is to accelerate overall market growth through awareness,trial,and product availability.
• C)The firm with the largest share during the introductory and growth stages should have the lowest per-unit costs due to scale and learning effects.
• D)The product life cycle model's major strength lies in its normative approach to prescribing strategies based on assumptions about the features or characteristics of each stage.

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