All of the Following Are Examples of the Promotion Mix

question 65

Multiple Choice

All of the following are examples of the promotion mix components EXCEPT:

• A)manufacturing.
• B)personal selling.
• C)sales promotion.
• D)public relations.

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Definitions:

Political Risk

The risk of losing money due to changes in a country's political environment or government policies that would affect investments negatively.

Transaction Gains

Refers to the profits realized from the buying and selling of assets or securities within a specific timeframe.

Tax Deductible

Expenses that can be subtracted from gross income to reduce the amount of income subject to tax.

Translation Losses

Financial losses resulting from converting the financial statements of a foreign subsidiary into the parent company's currency.