Which of the Following Is an Example of a Longitudinal

question 86

Multiple Choice

Which of the following is an example of a longitudinal design in a descriptive research project?

• A) Surveys involving 600 mall intercepts in six major cities to determine the likes and dislikes of health food.
• B) A variety of promotional offers would be displayed in stores, with each group of respondents seeing only one offer and the resulting brand sales would be monitored.
• C) A panel that consists of households that provide purchasing information at specified intervals over an extended period.
• D) A and B only
• E) B and C only

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Definitions:

Net Profit Margin Percentage

A financial ratio indicating the percentage of revenue that remains as net income after all expenses, interest, and taxes have been deducted.

Equity Multiplier

The equity multiplier is a financial leverage ratio that measures the portion of a company’s assets financed by stockholders' equity, indicating financial risk.

Total Assets

The total of all assets owned by a company, including current and non-current assets, representing its value to shareholders.

Sales

Revenue generated from the selling of goods or services within a specific period.