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Singapore, arguably Asia's newest 'tiger' is
Motto
A short sentence or phrase that encapsulates the beliefs or ideals guiding an individual, family, or institution.
Standard Form
A prescribed or agreed format or approach that is widely accepted and used for a particular purpose.
Advertising Campaign
A coordinated series of promotional messages across different media with a single theme or idea, aimed at influencing the audience's perception or behavior.
Slogan
A short and striking or memorable phrase used in advertising or as a motto.
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