What Is Competitive Click-Fraud

question 40

Multiple Choice

What is competitive click-fraud?

• A) The electronic defacing of an existing website.
• B) The abuse of pay-per-click, pay-per-call, and pay-per-conversion revenue models by repeatedly clicking on a link to increase charges or costs for the advertiser.
• C) A computer crime where a competitor or disgruntled employee increases a company's search advertising costs by repeatedly clicking on the advertiser's link.
• D) An act or object that poses a danger to assets.

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Definitions:

President

The elected head of a republican state or a person who presides over an organization, company, or board.

King

A male monarch or the highest-ranking ruler of a sovereign state traditionally inherited by birthright.

Dopamine

A neurotransmitter in the brain that plays a key role in motivation, pleasure, and reward, as well as movement and cognition.

Receptors

Proteins on or within cells that bind to specific molecules like hormones or neurotransmitters, initiating a biological response.