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What Takes a New Approach to Middleware by Packaging Commonly

question 3

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What takes a new approach to middleware by packaging commonly used applications together, reducing the time needed to integrate applications from multiple vendors?


Definitions:

James Grunig

A prominent figure in the field of public relations, known for his theories on public relations models, especially the two-way symmetrical model.

One-way Symmetrical

A communication model where messages are sent from an organization to its publics without expecting or incorporating feedback, focusing on persuasion.

Trust

The firm belief in the reliability, truth, ability, or strength of someone or something, often considered a key component in building and maintaining relationships and credibility.

Drive Change

The effort to cause or facilitate a shift in behavior, process, or culture within an organization or community.

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