Allowing One Disfavored Trait or Work Factor to Overwhelm Other,more

question 48

Multiple Choice

Allowing one disfavored trait or work factor to overwhelm other,more positive performance elements and resulting in an unfairly low overall performance rating is the _____________ effect.

• A) contrast
• B) recency
• C) halo
• D) horns

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Definitions:

Geographical Areas

Specific locations or regions defined by natural or artificial boundaries.

Supplier’s Attempt

Refers to the efforts or initiatives a supplier makes to meet or exceed customer expectations, enhance partnerships, or improve product offerings.

Full-Line Forcing

A sales strategy where a supplier requires a retailer to carry its entire product line to obtain any of the supplier's products.

Tying Arrangement

A business practice where a seller requires a buyer to purchase another one of the seller's products as a condition of purchasing the desired product.