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When a marketer decides to adopt partnering,emphasis will be placed on:
Psychophysicist
A scientist who studies psychophysics, a discipline focusing on the relationship between physical stimuli and the sensory responses these stimuli evoke in the human mind.
Difference Threshold
The minimal difference in intensity required between two sources of energy so that they will be perceived as being different.
Ernst Weber
A pioneering psychologist known for his work in the area of the sense of touch and the Weber-Fechner law regarding the perception of changes in a stimulus.
Bottom-Up Processing
The organization of the parts of a pattern to recognize, or form an image of, the pattern they compose.
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