AdVance Corporation Is a Company That Formulates and Manufactures Fertilizers

question 37

Multiple Choice

AdVance Corporation is a company that formulates and manufactures fertilizers for the farming industry.The company produces several standardized formulas that can be purchased directly through the retail arms of the company,but it also formulates custom fertilizers for farms.
-Which of the following is the best use of a CRM system for a salesperson for AdVance in terms of relationship strategy?

• A)remembering customers' birthdays to send them cards to maintain the relationship
• B)sending emails to customers at regular intervals checking on performance of the fertilizer the customer purchased from AdVance
• C)sending emails reminding prospects that AdVance can mix custom fertilizer formulations
• D)running the numbers in the CRM system to show the salesperson's pipeline on a given day
• E)charting out what information has been given by the customer and what is still needed to complete the customer's file

---

Definitions:

Operant Conditioning

Operant conditioning is a learning process in which the likelihood of a behavior is modified by its consequences, involving reinforcements or punishments.

Transference Behaviors

Psychological phenomena where unresolved feelings, desires, and expectations from past relationships are projected onto current relationships, often occurring within therapy.

Aversive Conditioning

A type of counterconditioning that associates an unpleasant state (such as nausea) with an unwanted behavior (such as drinking alcohol).

Psychological Disorders

Psychological disorders, also known as mental disorders, are patterns of behavioral or psychological symptoms that impact multiple areas of life and create distress for the person experiencing them.