Which of the Following Would Be the Least Important Deterrent

question 26

Multiple Choice

Which of the following would be the least important deterrent to unethical behavior by salespeople?

• A)Sales managers who model high ethical standards.
• B)National laws that curb unethical business practices and impose jail time for violations.
• C)Written company policies that spell out standards of"rightness" and"wrongness."
• D)Leaders within the company (top management)who model high ethical standards.
• E)Official position statements from industry oversight groups.

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