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In most cases,technicians,receptionists,bank tellers,and other non-sales personnel can do little to help with prospecting.
Marginal Revenue
The additional revenue that a firm earns by selling one more unit of a good or service.
Perfectly Elastic
A situation in economics where the quantity demanded or supplied changes infinitely with any change in price.
Perfect Mobility
An economic condition where factors of production such as labor and capital can be easily moved across industries or geographies without costs or barriers.
Perfect Knowledge
A hypothetical situation in which all parties in the market have complete and absolute information about the market conditions and variables.
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