______________________________ Are One-On-One Attempts to Discover Consumer Motivations, Feelings and Attitude

question 19

Short Answer

______________________________ are one-on-one attempts to discover consumer motivations, feelings and attitude toward an issue of concern to the sponsor using a very loose and unstructured question guide.

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Definitions:

Curve

In mathematics and various disciplines, a continuous and smooth line with no sharp angles, representing a path or graph of a function.

Temporary

Describes something intended to last for only a limited period of time, not permanent.

Spotting Trends

The practice of identifying patterns or shifts in markets, consumer behaviors, or other areas over a period of time.

Repetitive Processes

Operations or activities that are performed in the same manner, allowing for efficiency and standardization, often found in manufacturing or production environments.