In the Context of the Specific Environment of an Organization

question 34

Multiple Choice

In the context of the specific environment of an organization, which of the following is a difference between reactive customer monitoring and proactive monitoring of customers?

• A) Unlike reactive customer monitoring, proactive monitoring of customers involves listening closely to customer complaints and responding to customer concerns.
• B) Unlike reactive customer monitoring, proactive monitoring of customers involves identifying potential customers and seeking ways to attract them to indulge in a product or service.
• C) Unlike reactive customer monitoring, proactive monitoring of customers includes the use of an advocacy tactic that revolves around product boycotting.
• D) Unlike reactive customer monitoring, proactive monitoring of customers identifies and addresses customer needs before they occur.

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Definitions:

Experiences

The process of being directly involved in and affected by events or activities, leading to the acquisition of knowledge or skills.

Behavioural Economics

A field of study that analyzes the effects of psychological, cognitive, emotional, cultural, and social factors on the economic decisions of individuals and institutions.

Consumer Economics

A branch of economics that deals with the study of how individuals make decisions to allocate their resources over consuming goods and services.

Standard Of Living

The degree of wealth, comfort, material goods, and necessities available to a certain socioeconomic class or geographic area.