A Firm Can Establish a Sustainable Competitive Advantage Over Competitors

question 1

Multiple Choice

A firm can establish a sustainable competitive advantage over competitors if:

• A) the firm has access to the same information technology as its competitors.
• B) the firm focuses solely on productivity rather than quality and service.
• C) the firm uses information technology to continuously improve the core functions of its business.
• D) there is a high potential for competing firms to create or buy the firm's information technology.