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Michael ordered a pair of shoes from an e-commerce website. The company sent his order to the wrong address and this confusion delayed the delivery by 10 days. Michael was disappointed by this and stopped ordering shoes from that online store. To regain his trust, the company apologized for the inconvenience and sent him a gift voucher worth $1000 that he could redeem at any e-commerce website. This gesture proved to be fruitful and Michael recommended this e-commerce company to all his friends. The process adopted by the e-commerce company to regain Michael's trust is called _____.
Family
Two or more people related by blood, marriage, or adoption. The family may take many forms, ranging from a single parent with one or more children, to a married couple or polygamous spouses with or without offspring, to several generations of parents and their children.
Human Societies
Groups of individuals who live together in organized communities, sharing common cultural, economic, and social structures and values.
Marriage
A legally and socially sanctioned union between individuals that establishes rights and obligations between them.
Family
A social unit consisting of parents and their children, considered as a group, whether dwelling together or not.
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