Examlex
An effective persuasive message tells the receiver the negative consequences that will be realized if he or she does not take the desired action.
Rules Of Thumb
Simple, practical guidelines or principles derived from experience and used to make decisions or solve problems quickly.
Randomness Error
The tendency for people to believe they can predict the outcome of chance events based on false information or superstition.
Projection Bias
The inclination to believe other people think, feel, and act the same way we do.
Satisficing
A decision-making strategy that aims for a satisfactory or adequate solution, rather than the optimal one.
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