Jacques Torres Chocolate Is a Factory and Retail Store

question 71

Multiple Choice

Jacques Torres Chocolate is a factory and retail store.Its owner is willing to try to produce new products when his customers suggest them-such as chili-pepper-laced chocolate candy.His only condition is that when he adds new products,his customers have the final say on whether the product is of any value.According to Torres,"If something doesn't move,that's the last time you see it."
-How does Jacques Torres Chocolate keep its customers coming back?

• A)directs its chocolates to the "average customer"
• B)seeks its goals primarily through the use of intensive promotion
• C)has an inward focus on the organization's needs
• D)profits through customer satisfaction

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Definitions:

Cohen's D

An indicator of the magnitude of difference, displaying the standardized deviation between two averages.

Cohen's D

A measure of the size of an effect for a hypothesis test; it is the difference between two means divided by the standard deviation of the data.

Cohen's D

A statistic used to quantify the difference between two group means relative to the standard deviation of the sample.

Cohen's D

A measure of effect size that quantifies the difference between two group means in standard deviation units.