Networkcar

question 96

Multiple Choice

Networkcar.com sells a plug-in device that connects to computer diagnostic ports that are standard on cars.The device beams signals to dealers who can remotely diagnose or spot trouble.The device allows car dealerships to maintain a closer bond with their customers by offering maintenance before a problem leaves customers with an inoperable or possibly dangerous car.With the device,what can dealers better engage in?

• A)management empowerment
• B)management-customer synergy
• C)relationship marketing
• D)transactional marketing

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Definitions:

Increases

Refers to the growth or rise in numbers, values, quantities, or activities.

Decreases

A reduction in size, quantity, or level of something.

Equity Accounts

Accounts that represent the owner's or shareholders' interest in a company, reflecting the residual assets of the company after liabilities are deducted.

Debits

An entry recorded on the left side of a double-entry bookkeeping system that increases asset or expense accounts, or decreases liability, equity, or income accounts.