The Marketing Concept States That the Social and Economic Justification

question 45

True/False

The marketing concept states that the social and economic justification for an organization's existence is the satisfaction of customers' wants and needs while meeting organizational objectives.

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Definitions:

Steve Jobs

Co-founder of Apple Inc., influential in the development of personal computers and innovative technology products like the iPod, iPhone, and iPad.

Bill Gates

Co-founder of Microsoft Corporation, an influential technology magnate, philanthropist, and one of the world's wealthiest individuals.

Discrimination

Discriminatory behavior or unfair treatment towards various groups of individuals, notably based on their racial background, age, or gender.

Attitudes

A settled way of thinking or feeling about something, often reflected in a person's behavior.