The Newest Coca-Cola Vending Machines Have Interactive Screens That Run

question 74

Multiple Choice

The newest Coca-Cola vending machines have interactive screens that run advertisements and allow users to obtain free photos of themselves and ringtones after they have bought a drink.The reason for the introduction of this new-style vending machine is to "allow the company to interact more directly with its digital-age customers." Around the world,Coke and junk food,in general,are facing television advertising bans.By developing this machine,and by modifying its external environment through the use of technology,what has Coke engaged in?

• A)re-engineering
• B)environmental management
• C)social machinations
• D)technology diversity

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Definitions:

Sistrum

An Egyptian percussion instrument or rattle.

Grave Circle A

An archaeological site located in Mycenae, Greece, notable for its royal burials and rich grave goods dating from the 16th to the 11th century BCE.

Shaft Graves

A type of deep burial structure found in Mycenaean civilization, notable for containing valuable artifacts and indicating social status.

Lion Gate

The main entrance of the Bronze Age citadel of Mycenae in Greece, famous for its lintel topped by a relief sculpture of two lionesses.