Why Is It Important That Marketers Understand the Classification of the Business

question 146

Multiple Choice

Why is it important that marketers understand the classification of the business product they are selling?

• A)OEM markets often act just like the consumer markets.
• B)Promotion and distribution strategies tend to vary depending upon the classification.
• C)Distribution channels are almost always direct for all business selling.
• D)Raw materials demonstrate extreme flexibility in pricing.

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Definitions:

Interests Consideration

The act of taking into account various interests, preferences, and perspectives when making decisions or developing policies.