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When asked to name a brand of sports drink,most people will answer Gatorade,and some will respond with Powerade also.But people with diabetes who still need to replenish electrolytes lost during activity or illness cannot drink these sports drinks because they are high in sugar.As a result,a manufacturer has developed Champion Lyte,which contains no sugar.Which type of segmentation did the manufacturer of Champion Lyte use to identify its market?
Observation
An approach to collecting job- and performance-related information by direct observation of jobholders by a specialist.
Job Analysis
The process of studying and collecting information about a job’s tasks, responsibilities, and the skills required.
Industry Standards
Established norms and guidelines within a specific industry that dictate quality, safety, and operational procedures.
Benchmarks
Standard points of reference from which measurements and comparisons can be made.
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