After Ruth and Mike Had Paid in Advance for Their

question 103

Multiple Choice

After Ruth and Mike had paid in advance for their week's stay at a Quebec inn, Ruth felt that they might have chosen poorly and that they were committing themselves to stay at a place they might hate. Then Ruth got a letter from the inn's owner stating that she was looking forward to their visit and asking what they most enjoyed for breakfast. How did the hospitality of the letter deal with Ruth's cognitive dissonance?

• A)by cross-selling
• B)by disintermediation
• C)by implementing a penetration strategy
• D)by reinforcing her purchase decision

---

Definitions:

Insulin

Insulin is a hormone produced by the pancreas that regulates blood glucose levels by facilitating the uptake of glucose into tissues.

Beta Cells

Pancreatic cells that secrete insulin.

Type 2 Diabetes

A chronic condition characterized by high blood sugar levels due to the body's ineffective use of insulin, often associated with obesity and lack of exercise.

Receptors

are protein molecules on the surface of or within cells that bind to specific molecules, triggering a response by the cell.