Campbell Soup Has Been Promoted with Television Commercials,radio Spots,newspaper Coupons,and

question 92

Multiple Choice

Campbell soup has been promoted with television commercials,radio spots,newspaper coupons,and magazine advertisements.In the communication process,what did these media served as for transmitting the message?

• A)decoders
• B)encoders
• C)channels
• D)receivers

---

Definitions:

Percentage

A portion in relation to the whole. A ratio between two dichotomous outcomes.

Scales of Measurement

Refers to the methods used to categorize and quantify variables in research, such as nominal, ordinal, interval, and ratio scales.

Descriptive Statistics

Statistical methods that summarize and describe the characteristics of a dataset, such as mean, median, and standard deviation.

Inferential Statistics

A branch of statistics that allows us to make predictions or inferences about a population based on a sample of data.