Digital Cookware Has Developed a New Kind of Skillet That

question 143

Multiple Choice

Digital Cookware has developed a new kind of skillet that should make cooking easier for many nonchefs.The skillet has a display on its handle that beeps to alert the cook when the pan's target temperature is reached.With the aid of an accompanying cookbook,the skillet will take much of the guesswork out of cooking.Digital Cookware is a small company,and it has invested considerable money in developing this new technology,which it eventually hopes to use in an entire line of pots and pans.It has run some small ads for the new skillet in cooking magazines and been featured on some morning talk shows.It needs a quick infusion of cash to maintain its current operational level and to develop the rest of the cookware line.Digital Cookware is considering some kind of sales promotion.
-Refer to Digital Cookware.Why might rebates be a really good sales promotion for Digital Cookware to use?

• A)They are useful in building long-term relationships with customers.
• B)They can create a great amount of publicity.
• C)They are good at enticing purchases,but most rebates are not redeemed.
• D)They can be piggybacked with similar products.

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Definitions:

Technology

The application of scientific knowledge for practical purposes, especially in industry and in our daily lives.

NASA's Budget

Refers to the annual financial allocation given to the National Aeronautics and Space Administration by the United States government for its operations and projects.

Laundry Detergent

A type of cleaning agent that is used for washing clothes, formulated to remove dirt and stains.

Detergent

A chemical compound used to remove dirt and grease, typically used for cleaning in household and industrial applications.