Examlex
Life-stage segmentation allows marketers to create targeted, actionable, and ________ campaigns based on how people consume and interact with brands.
Medical Model
A framework that views psychological disorders as diseases with biological causes, diagnosable symptoms, and possible medical treatments.
Diagnosis
The identification of the nature and cause of a certain phenomenon, typically after a thorough examination or assessment.
Confirmation Bias
The inclination to look for, interpret, prioritize, and remember information in a manner that validates one's existing beliefs or assumptions.
Availability Heuristic
A fast-track cognitive process that uses the earliest examples coming to mind for a person when evaluating a unique topic, concept, practice, or choice.
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