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Demographic Segmentation Divides Buyers into Segments Based on Their Knowledge

question 50

True/False

Demographic segmentation divides buyers into segments based on their knowledge, attitudes, uses, or responses concerning a product.


Definitions:

Profit

The financial gain realized when the revenue generated from a business activity exceeds the expenses, costs, and taxes needed to sustain the activity.

Total Revenue

The total amount of money a company receives from its sales of goods or services, not subtracting any costs.

Profit

The profit achieved when the revenue from a business activity surpasses the necessary expenses, costs, and taxes to maintain that activity.

Economic Costs

The total expenses incurred in producing a good or service, including opportunity costs.

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