Which of the Following Is Included in the Second Part

question 141

Multiple Choice

Which of the following is included in the second part of the marketing strategy statement?

• A) advertising tagline
• B) promotional mix
• C) planned price
• D) customer segmentation
• E) operational excellence

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Definitions:

Fissure Eruption

A volcanic eruption that occurs when magma rises through and erupts onto the surface in a long fissure.

Lava Fountain

A fountain of molten lava propelled into the air by pressure and escaping gases.

Volcanic Dome

A rounded mound formed over a volcanic vent, created by the slow extrusion of viscous lava from a volcano.

Fissure

1. A fracture or crack on the land surface, such as that which forms by differential subsidence. 2. A magma-filled fracture in the subsurface that typically solidifies into a dike, or a linear volcanic vent erupting onto the land surface.