The "Bottom of the Pyramid" Refers to ________

question 71

Multiple Choice

The "bottom of the pyramid" refers to ________.

• A) the world's poorest consumers
• B) the middle classes of Brazil, Russia, India, and China
• C) a market with little or no purchasing power
• D) people with easy access to luxury goods
• E) the middle class of high-income countries

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Definitions:

Revenues

The total amounts of money generated by a company from its normal business operations, before any expenses are subtracted.

Net Profit Margin Ratio

A financial performance metric that measures the percentage of net income derived from total revenue, showing how much of each dollar earned by the company is translated into profits.

Profit

The financial gain, particularly the difference between the amount earned and the amount spent in buying, operating, or producing something.

Sales Dollar

A measure of the revenue generated from the sale of goods or services, expressed in dollar amounts.